Apparently Tag Heuer loves the fact that Tiger Woods has been cheating on his wife. as far as they are concerned he should be doing more cheating and less apologizing. Although the company has sharply reduced the number of Tiger ads in North America and other countries it has been ramping up Tiger ads in China and says that Tiger’s flings are the greatest thing ever. The chairman of Tag who probably will try this excuse with his own wife if he is ever caught cheating told The Sydney Morning Herald, “In China conversely you have Tag Heuer with Tiger Woods everywhere because [with] the Chinese it rather increases their esteem,” he said. “In China, by tradition, your success is measured by your number of mistresses.”

Great, so Tiger can just tell Elin he was trying to make them more money. I actually can’t believe this guy came out and said this.

Crazy Days and Nights: Tag Heuer Loves Tiger Woods – In China